Page Speed and SEO

Page Speed and SEO

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One aspect of Technical SEO to never overlook is page-loading speed. Many owners of growing websites struggle with page load times. As traffic increase they see website performance degrade. Keeping a website well optimised requires true knowledge and understanding of how the Internet works. On the other side, your website performance affects not just the […]

The Evening SEO Talk with with João Pereira

Can SEO and PR work together?

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It was great meeting somebody I was working with in the past. The beer was cold, the pizza was tasty and the SEO talk never really dried up. But one thing kept on popping up – is there any difference really between SEO and PR (Public Relations)? Nowadays a large portion of our focus is […]

Traffic is useless unless those visitors become customers

Traffic is useless unless those visitors become customers

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Recently I have said something online that caused a bit of controversy. “Traffic is useless unless those visitors become customers.” Although I wasn’t talking specifically about ‘money exchange’ I am starting to think that even experienced digital marketers have started developing ‘tunnel vision’ blinded by clever online articles or viral memes. I will repeat again […]